News

20 Social Media Mistakes Small Businesses Often MakeOctober 1, 2015

Without question, social media has dramatically leveled the playing field of business. Where larger organizations once stood out, […]

4 Simple Tips for Creating Effective Buyer PersonasSeptember 29, 2015

Buyer personas make websites 2 to 5 times more effective and easier to use by targeted visitors. To […]

How to Make the Most of Your Team BiosSeptember 22, 2015

When it comes time to add the content to a new business website, team bios are usually the […]

Should You Follow Your Competitors on Social Media?September 17, 2015

Should you attempt to follow your competitors on social media sites like Facebook, Twitter and LinkedIn?

4 Website Metrics You Shouldn’t IgnoreSeptember 10, 2015

As a business owner or marketer, you don’t have to be a master of web analytics, but you […]

Google Slashes Adobe: The End of the Flash EraSeptember 8, 2015

Google has put the final nail in the coffin for Adobe Flash. As of September 1,  Google has […]

The Power of Positive Word-of-MouthSeptember 3, 2015

In the digital age, online marketing can seem overwhelmingly complex. But with all the new ideas, apps and […]

Will Social Media Replace SEO?September 1, 2015

The rising importance of social media marketing has led some “experts” to call it “the next SEO.”