Inbound Marketing

Is Hubspot Really Worth It?December 27, 2016

As a HubSpot partner agency, we get this question a lot. It’s a good question. And while we […]

Hubspot vs. Salesforce: What’s the Right CRM for my Business?December 20, 2016

If you’re reading this, you probably already know that Horton Group is a Hubspot Silver Partner Agency. But […]

SEO Isn’t EnoughDecember 13, 2016

We’ve talked a lot about the importance of SEO around here, but we have a little not-so-secret secret: great […]

An Overview of Facebook AdvertisingDecember 8, 2016

“Do Facebook ads really work?” “How much should I be spending on Facebook ads?” Our clients frequently ask us […]

HubSpot Highlight: Marketing Automation and WorkflowsDecember 1, 2016

With the technological world becoming more complex and bewildering by the day, the profession of marketing is changing […]

Who Is Making The Most Of Holiday Season Marketing?November 28, 2016

Whether you’re a small business owner, a marketing director or manager, a social media strategist, or entrepreneur, tis […]

HubSpot Highlight: A/B TestingNovember 17, 2016

A/B Testing. It sounds pretty scientific, doesn’t it? Well don’t panic! It’s actually very simple. It hinges on an […]

INBOUND Conference InsightsNovember 15, 2016

As part of Horton Group’s partnership with HubSpot, we headed to Boston to attend INBOUND. As nearly 20,000 […]

SEO ExplainedNovember 3, 2016

In a nutshell, SEO is what it takes to increase your organic (non-paid) search engine results. Thankfully, the […]

HubSpot Highlight Series: Reporting and Data-Driven MarketingNovember 1, 2016

Today we’re going to start our HubSpot Highlight Series, a sequence of blog posts that discuss HubSpot’s merits […]